LicensingSpot

Licensing-1, LIM College, New York

Thursday, April 05, 2007

Dolce & Gabbana Broadens Horizons to Indian Market

Dolce & Gabbana Broadens Horizons to Indian Published: Monday, April 02, 2007
By Luisa Zargani MILAN —
"Dolce & Gabbana is zeroing in on India, with the opening of two boutiques in New Delhi by the end of the year as part of an ongoing expansion strategy in emerging markets. At the same time, the company said Friday it expects to have earnings before taxes, interest and depreciation and earnings before interest and taxes of 304 million and 229.1 million euros, respectively, or $405.5 million and $305.5 million, for the fiscal year ending March 31. Revenues will total 1.05 billion euros, or $1.4 billion at current exchange rates, a 30 percent increase from the previous year.Wholesale revenues are estimated at 1.31 billion euros, or $1.74 billion. The in-house production of the D&G diffusion line last year helped boost the company’s sales over the 1 billion euro, or $1.3 billion, mark. The spring collection was the first to be entirely produced and distributed in-house since Dolce & Gabbana ended its 12-year licensing pact with IT Holding." http://www.wwd.com/search/article/114489?query=licensing
I think that Dolce & Gabbana will definitly increase their sales by reaching into a larger market. These past 12 years since Dolce & Gabbana was licensed with IT Holding, has increased their popularity in the market. Dolce & Gabbana is finalizing an agreement with leading Indian real estate developer DFL Group. This will allow the opening of Dolce & Gabbana and D&G boutiques at New Delhi's new prestigious mall, Emporio. These will be the company's first directly operated boutiques in India. D & G been expanding in emerging markets such as China with its wholly owned subsidiary. Beijing, Shanghai and Hong Kong are other countries that sell D & G products. This can be a big step for D & G, but will get their name out there and hopefully increase their sales. This Inidian market can now be more familiarized with other cultures and fashion styles from around the world.


Stephanie Faber




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